Consumer magazines aimed at women are as diverse as the market they serve. Some meet the interests of particular age groups; while others target particular racial, ethnic, and economic groups. Some have lasted more than a century, some started only during the last decade, and some have ceased publication after only a few issues. This reference book profiles seventy-five consumer magazines published in the United States and read primarily by women.
Women's periodicals have a long history of treating social, political, and economic issues. Through alphabetically arranged entries on individual publications, this reference traces the rich diversity of approaches that these periodicals have taken. Included are entries on more than 70 different periodicals published in the 19th and 20th centuries. Some are radical, some are reactionary, but most fall somewhere in between. Each entry provides a critical narrative history of the periodical, circulation figures, related publication information, and a selected bibliography. The volume closes with a chronology and a bibliography.